CRANBERRY TOWNSHIP, Pa.–(BUSINESS WIRE)–
This advancing year, blanket your home in a bloom that embodies allure and strength: Atramentous Magic (OL116), the OLYMPIC® acrylic brand’s 2018 Bloom of the Year. A account allotment for your walls, this bloom is a archetypal that neighbors and guests won’t anon forget.
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“In accomplished years, consumers accept gravitated adjoin open, aerial spaces that are anticipation to leave allowance for exposure,” said Dee Schlotter, PPG chief bloom business manager, Olympic paint. “However, in the accepted day, consumers generally feel uneasy, active or like their aloofness is actuality invaded, so they crave deep, abating colors that action a accustomed escape from the anarchy of circadian life. Olympic paint’s Atramentous Magic altogether satisfies consumers’ admiration for privacy.”
An often-misunderstood neutral, Atramentous Magic offers the absolute bond adjoin trending grays, such as Olympic acrylic colors Flagstone and Fog; soft, bloom pinks such as Flamingo Peach; or balmy whites such as China White. The color’s abundant attributes brings an aerial and bendable amplitude bottomward to Earth, and it highlights a absolute mix of adult and feminine. Used on a home’s exoteric window trim, Atramentous Magic can actualize a picture-frame aftereffect to advertise your home. The abysmal hue additionally flawlessly complements board and distressed-wood home elements. Consumers can seamlessly brace Atramentous Magic with board structures such as decks, patios or pergolas, application Atramentous Oak semi-transparent and Wenge doughy colors of Olympic stain. To extend the calm active amplitude to the outdoors, use Olympic stain in semi-transparent Cinder color, a aphotic and asperous gray, or in solid-color Ebony, a black-blue stain.
“According to a accepted architecture rule, every amplitude should absorb atramentous in some way. Atramentous Magic can calmly accomplish a account in any home on a avant-garde door, window trim, kitchen cabinets, apparent shelving or alike sliding barn doors. It works abnormally beautifully in a dining allowance with a adventurous ablaze fixture,” Schlotter said.
The Olympic acrylic brand’s 2018 Bloom of the Year was called by all-around PPG bloom experts, who assay civic trends, accepted events, aerodrome styles and added to actuate the hottest colors for the accessible year.
Often cogitating of intellect, ability and around-the-clock sophistication, atramentous acrylic can be chip calmly into absolute décor. To try Atramentous Magic or any of the added than 1,000 Olympic acrylic colors on your walls, use the brand’s new online basic allowance painter apparatus afore visiting a LOWE’S® abundance or appropriation a brush. The new apparatus offers avant-garde technology to advice consumers analysis any bloom in images of their own spaces, browse artist bloom collections, and more.
Find Atramentous Magic, added colors and a abounding ambit of Olympic acrylic and stain articles at Lowe’s food beyond the U.S. and at www.olympic.com.
PPG’s architectural coatings business in the U.S. and Canada is an industry baton in residential and bartering coatings, carrying the latest technologies and operational advancements through its able portfolio of brands. It articles and sells autogenous and exoteric paints, stains, caulks, adjustment products, adhesives and sealants for homeowners and professionals. Its administration arrangement includes added than 15,000 touchpoints through company-owned stores, absolute banker locations and all above home advance centers beyond the U.S. and Canada. Appointment ppg.com/ac for added information.
PPG: WE PROTECT AND BEAUTIFY THE WORLD™
At PPG (PPG), we assignment every day to advance and bear the paints, coatings and abstracts that our barter accept trusted for added than 130 years. Through adherence and creativity, we break our customers’ better challenges, accommodating carefully to acquisition the appropriate aisle forward. With address in Pittsburgh, we accomplish and innovate in added than 70 countries and appear net sales of $14.8 billion in 2016. We serve barter in construction, customer products, automated and busline markets and aftermarkets. To apprentice more, appointment www.ppg.com.
We assure and adorn the apple is a brand and the PPG Logo is a registered brand of PPG Industries Ohio, Inc.Olympic is a registered brand of PPG Architectural Finishes, Inc.Lowe’s is a registered brand of LF, LLC.
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